{"title":"dad.","description":"","products":[{"product_id":"dad-curved-5-panel-rope","title":"dad. Curved 5 Panel Rope","description":"\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cb\u003eWhy \"dad.\"\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe first hands that picked you up. The voice that said \"you're fine\" when you definitely weren't. \"dad.\" doesn't need volume — it never did. He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThrowback style.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eWe recreated the classic rope golf hat in our lightest fabric. You won't ever want to take it off.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003edad. Embroidered Patch Design\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Branded Bills","offers":[{"title":"White\/Black \/ Classic","offer_id":44741030281239,"sku":"545WHBK-EMB1860-1800","price":44.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ Classic","offer_id":44741030314007,"sku":"545BK-EMB1860-1804","price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1616\/9825\/files\/545_BlackWhite_dad_Black__45angle_Web.png?v=1774537109"},{"product_id":"dad-curved-elite-xgen-5-panel-rope","title":"dad. Curved Elite XGen™ 5 Panel Rope","description":"\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cb\u003eWhy \"dad.\"\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe first hands that picked you up. The voice that said \"you're fine\" when you definitely weren't. \"dad.\" doesn't need volume — it never did. He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003eForm and function, perfected.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eIntroducing the Curved Elite XGen™ 5 Panel Rope - the flawless combo of your favorite 5-panel silhouette and the Elite XGen™ technology. Features include our premium Elite Xen™ stretch fabric that breathes and moves with you, a moisture-wicking sweatband, front panel lining, and a water-repellent outer shell that handles whatever comes your way. Our tonal rope and side hit detailing provide a sleek, subtle finish. From morning hikes to boat days to nights out, this hat is built to keep up.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003edad. Embroidered Patch Design\u003c\/span\u003e\u003c\/p\u003e","brand":"Branded Bills","offers":[{"title":"White \/ Classic","offer_id":44741030346775,"sku":"545-03R-WHT-WHT-EMB1860-1800","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ Classic","offer_id":44741030379543,"sku":"545-03R-BK-BK-EMB1860-1804","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1616\/9825\/files\/545-03R_Black_dad_White__45angle_Web.png?v=1774428304"},{"product_id":"dad-dualactive-performance-bucket-hat","title":"dad. DualActive™ Performance Bucket Hat","description":"\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cb\u003eWhy \"dad.\"\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe first hands that picked you up. The voice that said \"you're fine\" when you definitely weren't. \"dad.\" doesn't need volume — it never did. He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe perfect combination of form and function.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThis on-trend bucket hat is crafted using our DualActive™ performance fabric that is easy to clean, lightweight, water-repellent, colorfast, and UPF50+. The built-in moisture-wicking sweatband keeps you dry, and ventilated side panels allow for maximum breathability. Our adjustable closure lets you dial in the perfect, smaller fit, while the hidden enclosure keeps any excess strap tucked away for a clean, streamlined look.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003edad. 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He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eElevate your look and feel the difference.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eFrom trail-running and marathon training to pickleball tournaments and pool days, this visor was made to go the distance. Crafted using our DualActive™ performance fabric that is easy to clean, lightweight, water repellent, and colorfast. This three-panel visor features a cushioned moisture wicking mesh interior, blending luxury with practicality. Adjustable velcro closure lets you find just the right size, while a hidden enclosure secures any excess strap fabric.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003edad. Embroidered Patch Design\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Branded Bills","offers":[{"title":"White \/ Classic","offer_id":44741030477847,"sku":"715WHT-EMB1860-1800","price":39.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ Classic","offer_id":44741030510615,"sku":"715BK-EMB1860-1804","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1616\/9825\/files\/715_Black_dad_White__45angle_Web.png?v=1774429584"},{"product_id":"dad-flat-5-panel-rope","title":"dad. Flat 5 Panel Rope","description":"\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cb\u003eWhy \"dad.\"\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe first hands that picked you up. The voice that said \"you're fine\" when you definitely weren't. \"dad.\" doesn't need volume — it never did. He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eA fresh take on an old-school favorite.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e The Flat 5-Panel Rope Hat is designed for both style and performance. It's got a '70s-inspired rope detail that elevates any look, plus a water repellent outer shell, stretch-fit fabric, and moisture wicking elastic stretch-fit sweatband for superior comfort and functionality. You may never want to take it off.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003edad. Embroidered Patch Design\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Branded Bills","offers":[{"title":"White\/Black \/ Classic","offer_id":44741030543383,"sku":"555WHBK-EMB1860-1800","price":44.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ Classic","offer_id":44741030576151,"sku":"555BK-EMB1860-1804","price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1616\/9825\/files\/555_Black_dad_White__45angle_Web.png?v=1774428632"},{"product_id":"dad-flat-performance","title":"dad. Flat Performance","description":"\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e\u003cb\u003eWhy \"dad.\"\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eThe first hands that picked you up. The voice that said \"you're fine\" when you definitely weren't. \"dad.\" doesn't need volume — it never did. He taught through presence, not speeches. Lowercase because he never made it about himself. A period because his impact is a finished sentence that keeps echoing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eBB Team Top Pick.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eThe fit of our Classic Snapback + technical Performance fabric = a lightweight, adjustable, and sweat wicking machine.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003edad. 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